The Merchantville Police Department will be cracking down on distracted driving during the month of April as part of New Jersey’s UDRive. UText. UPay. enforcement campaign. Running April 1 – April 21, the high visibility law enforcement initiative will target motorists who engage in dangerous distracted driving behaviors such as talking on hand-held cell phones and sending text-messages while driving. In New Jersey, driver inattention was listed as a contributing factor in 53 percent of the state’s crashes in 2016. Driver inattention was in fact listed as a contributing factor in crashes at a rate nine times higher than that of the next highest contributing factor (speed). Because of this, New Jersey was one of only four states nationally to receive dedicated federal grant funding to combat distracted driving. The UDrive. UText. UPay. enforcement campaign is being held in April, which the National Safety Council has designated as Distracted Driving Awareness Month.